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  • Date
    16 OCTOBER 2023
    Author
    GLORIA MARIA CAPPELLETTI
    Image by
    SPIN.FASHION
    Categories
    News

    SPIN.FASHION and Paris+ par Art Basel: A Revolutionary Phygital Confluence in Paris

    Paris, with its age-old romance and artistic heritage, prepares to witness a paradigm shift in the realm of contemporary art. It is our immense pleasure at RED-EYE Metazine to announce we are proud media partners of this avant-garde initiative. Together with SPIN.FASHION, and in collaboration with Paris+ par Art Basel, we're set to embark on a journey for the sensational event "Renaissance 2.0: Augmenting Past, Present, and Future", that promises to intertwine the physical and digital domains, unveiling an unprecedented world of Phygital Art. At the core of this transformative venture is the pioneering use of Web3 technologies, setting new paradigms for how we perceive and interact with art in the digital age.

    As Paris+ par Art Basel goes 'Phygital' this year, the entirety of Paris is poised to become an ever-expansive, augmented art space, transcending mere bricks and mortar from October 18th to 22nd.

    One could argue that we're standing at the dawn of Renaissance 2.0, an era where human-centric technology acts as a muse to a new generation of Da Vincis and Michelangelos. Back in time, the original Renaissance was a period of abundant blooming, where art wasn't just about aesthetics, but a blend of knowledge, exploration, and science. It was an era where boundaries were non-existent. Today, SPIN.FASHION takes inspiration from this epoch but fuses it with modernity, augmenting reality and reshaping our perceptions of what's tangible and what's not.

    A true exemplar of this novel approach is the chosen upcoming Korean artist, Kyungsuk Yeon - or as the Instagram realm knows him @camelostrich. Making his inaugural appearance outside Asia, Yeon's artworks encapsulate the spirit of Renaissance 2.0. As you delve deeper into this article, you'll be privy to a few glimpses of Yeon's works - mere teasers to ignite your imagination and lure you into the phygital experience awaiting in the boulevards of Paris.

    Yeon Kyung Suk aka Camelostrich at Gallery Watermark in Seoul
    "Korean Venus" by Yeon Kyung Suk aka Camelostrich

    Paris Art Week, with its intoxicating blend of tradition and innovation, receives a fresh impetus with this partnership. Art lovers and collectors will embark on a phygital pilgrimage, oscillating between dimensions - from 2D to 3D and back. SPIN.FASHION's cutting-edge technology ensures an extended reality (XR) narrative, where artworks aren't just viewed but lived. With just a scan via NFC chips or QR codes, visitors can be teleported into an AR realm, making art consumption a revolutionary experience.

    Eliana Kuo, the dynamic Co-CEO & Co-Founder of SPIN.FASHION, reflects on this venture with a mix of gratitude and excitement. She remarks, "Paris, with its rich tapestry of creativity and innovation, is the ideal canvas for an exhibition that challenges conventions through Web3 technologies. We're deeply humbled and exhilarated by the faith bestowed upon us by Paris+ Par Art Basel, enabling us to craft this transformative narrative."

    The ethos of SPIN.FASHION is deeply entrenched in blending connected fashion, art, and culture. Their innovative platform, underpinned by Web3 technologies, seamlessly merges these disciplines, obliterating boundaries and sculpting a whole new universe where physical and digital harmoniously coexist. At its heart, SPIN.FASHION is more than just a platform; it's an empowered ecosystem that heralds the next generation of the internet. With an unwavering commitment to human-centric values, sustainability, and community-driven initiatives, it harnesses the synergy of connected products with immersive experiences, crafting a virtual realm that is both innovative and nostalgic.

    With RED-EYE Metazine at the helm of media coverage, the world will have a front-row seat to this transformative event. We stand on the cusp of a new artistic era, where the brushstrokes of the past meld with the pixels of the future. Paris, get ready: the phygital renaissance is upon us, and it promises to be spectacular!

    AI-Generated text edited and curated by Gloria Maria Cappelletti, editor in chief, RED-EYE

    Invite Photography by Matthieu Delbreuve Courtesy SPIN.FASHION

    Images Courtesy by Artist Kyungsuk Yeon aka Camelostrich

    Further information Paris+ par Art Basel